Post from http://thewisemarketer.com
From 18th May until 18th June 2007, members of Best Western's NASCAR-themed loyalty programme, Speed Rewards, can earn an entry into a contest for each night they stay at any of the 4,200 Best Western hotels worldwide. A random drawing will determine the Grand Prize winner, who will receive a VIP experience for two to the 12th October 2007 Busch Series race in Charlotte, North Carolina, USA. The package includes air travel, accommodation at a Best Western hotel, car rental and Best Western suite tickets, along with a special behind-the-scenes tour and surprise visit. New members who sign up during the promotional period will also earn 500 bonus points. This article is copyright 2007 TheWiseMarketer.com.
Source: Best Western